I had the pleasure over the holiday season of having a generational “Oreo” moment. I got that sweet creamy feeling inside seeing the generation above me and below me spending time together. Yeah, I probably did have a few Oreos too. Don’t tell my doc! There are few feelings as precious as seeing people who love our kids even more than you do. Grandparents are a wonderful thing!
As we start the year, my mind keeps coming back to the question, “How do we grow our…Continue
Added by Tom Lachocki on January 10, 2014 at 12:11pm — No Comments
Blog by: Laurie Batter
It's 6am, the sun is just up, and I’m strapping on goggles and preparing for my daily lap swim. It’s a passion I have.
People often remark, “Laurie, you are so disciplined!” I say, “Actually I’m addicted”. Really, it’s my passion: I live to swim and I swim to live- that’s my motto.
Ever since I was a baby, I have been in love with…Continue
It is universally accepted that physical activity is good for your health and reduces mortality rates. Studies that compare mortality rates between swimmers and other common physical activities are rare. The most compelling findings are those of Chase, Sui, & Blair (IJARE, 2008, 2(3), 213-223) that compared 40,517 men 20-90 years of age who completed health examinations from 1971-2003 as part of the Aerobics Center Longitudinal Study administered by the Cooper Institute. After adjusting…Continue
Added by Tom Lachocki on July 18, 2013 at 4:14pm — No Comments
What do Americans love more than a Top 10 list? I would argue, not much outside of puppy dogs, apple pie, and nauseating reality television. So, to kick off the summer swim season, the website SwimSwam.com recently released their contribution to this slice of Americana with their following list of the Top 10 “Must Visit Sites for a Swim Meet in the United States.”
10) Texas A&M’s Student Rec Center Natatorium – College Station, TX
Added by Carl Nylander on June 18, 2013 at 9:07am — No Comments
If a tree falls in a forest and no one is around to hear it, does it make a sound? This philosophical thought experiment raises the question about research, and its value.
Research is key to advancing our understanding of the world, and to achieving positive changes. Yet, if advancements in research are mentioned, but no one hears or understands it, what good is it? Who will care?
The irony of research is…Continue
Added by Tom Lachocki on June 17, 2013 at 2:03pm — No Comments
Premiering this past Sunday on E! television channel, What Would Ryan Lochte Do? is Ryan’s latest project out of the pool. But the questions I’ve been asked by friends (and beginning to ask myself) “Is What Would Ryan…Continue
Added by Paul Graves on April 24, 2013 at 9:03am — No Comments
Added by Paul Graves on March 5, 2013 at 9:30am — No Comments
Watch this brief, compelling video.
Step Into Swim™ Video Contest Has a Winner
A winning video encourages donations to bring…Continue
Added by Laurie Batter on October 31, 2012 at 10:00am — No Comments
Industry leaders stepped up with donations exceeding $41,000.
In just a few months since the Step Into Swim™ Campaign was launched, a group of visionary pool, spa, and aquatic leaders have stepped forward to donate more than $41,000, reports Thomas M. Lachocki, Ph.D., CEO of …Continue
Added by Laurie Batter on August 29, 2012 at 3:00pm — No Comments
In 1910 or 1912 when Wilbert Longfellow started teaching swimming and began training people to be swimming instructors, he said, "In order to learn to swim, you must overcome your fear."
This truth was lost in the past 100 years. What happens when a truth is lost?
Many people suffer. In this particular case, many people have drowned.
Two people, Paul Lennon and I, realized in the 1980's that the lessons we were trained to teach didn't work for half our…Continue
Added by Melon Dash on July 31, 2012 at 11:57am — No Comments
Today, an exciting new initiative was announced by National Swimming Pool Foundation. A 10-year campaign, Step Into Swim, was launched, in an effort to improve health, reduce healthcare costs, and reduce drowning. The campaign will initially partner with nine organizations that teach children, adults, and minority populations to swim. Step Into Swim seeks donations and sponsors. It’s first event , the Step Into Swim Congress will kick off on October 10, in Norfolk, Virginia, just prior…
Added by Laurie Batter on May 31, 2012 at 10:44am — No Comments
There's just something about aquatics that captures the imagination and a new 13-part series debuting this week will profile the experiences of Southern California beach guards. Lifeguard! Southern California premieres Thursday, February 23 on The Weather Channel. Here's more details from the…Continue
Added by AIsrEditor on February 21, 2012 at 11:14am — No Comments
There's good news about swimming, it's good for your blood pressure & vascular function. Time to get into the pool! A new study published by the American Journal of Cardiology (http://www.ajconline.org/article/S0002-9149(11)03445-X/abstract) shows, in summary that while systolic decreases were statistically significant and diastolic decreases were not at the same statistical…Continue
Added by Laurie Batter on February 5, 2012 at 4:00pm — No Comments
How do you teach people to prevent panic? Is it important to you? Do you know how many drownings are caused by panic each year?
In the Washington Post the other day, a headline said, Deaths in triathlons may not be so mysterious: panic attacks may be…Continue
Added by Melon Dash on November 16, 2011 at 3:52pm — No Comments
Every year in the end of August and September, all those adults who missed another summer of swimming rue the fact that they still haven't done anything about it. They deluge our inbox with orders for books and DVDs. And classes. We're full for the rest of the fall.
Though they can see from our website where our licensed instructors are, some not covered by our list desperately ask anyway: do you have any instructors in my town? In my state? —"No, sorry! We need email…Continue
Added by Melon Dash on September 19, 2011 at 7:00pm — No Comments
Note: this post was edited 3/2012 to place a missing video (the first one below).
If you want to teach your child to tie her shoes, do you say, "Tie your shoes!"
No. She'd be lost. Where to start, she'd be thinking.
If you want to teach people to prevent panic, do you say, "Don't panic!"?
No, but people do. It doesn't work. It's been tried. And how many people have drowned since then?
If you want to prevent most of Laurie Batter's…Continue
Here' s terrific story that will really warm your heart. Not only that, but this woman is a model for all of as to how to age beautifully! And all because she's in the water, and giving a great foundation of water safety to families for over 50 years.
Enjoy this video, and share it around! Let's get this to go viral, fast and wide!
Will your swimming instructors maximize their usefulness this summer?
If they do, this is what can happen:
All kids will love their swimming lessons. They'll have so much fun they'll want to come back for more. And if they want to, chances are, parents will find a way. Your business will grow.
Kids will learn to swim.
Kids will enjoy swimming so much that they'll look for a way to swim more: they'll join swim teams.
Added by Melon Dash on July 11, 2011 at 7:10pm — No Comments
Here's our letter we wrote to Jeffrey Collins of the Associated Press in response to his pre-Memorial Day story which you can read at this link. Tell us what you think!
June 9, 2011
FORT LAUDERDALE, FLORIDA, May 16, 2011— The…